Thursday, January 10, 2013

Circa 1943-1945 H.D. Lee Waistband Tag

H.D. Lee waistband tag from around 1943-45. I put the dates around here because in 1943 H.D. Lee officially changed its name to The H.D. Lee Co. Inc. dropping the word mercantile. Also around 1945 Lee changed the appearance of the "ee" on Lee. They went from having an angled aperture to a straight one. This might have been done as a rebranding move because Lee had started to change their business strategy by acquiring other companies and producing a larger line including more work clothes. 

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